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Whoever gets closer to the customer wins
661 words·4 mins
brand marketing


Marketing Personas: Engage Audiences Better
1158 words·6 mins
marketing communications
Become Customer-Obsessed, Sell the Feeling
751 words·4 mins
brand marketing
Art of ‘stealing’ audiences from those who came first
631 words·3 mins
case marketing
Reframe Flaws to Features (feat. The Beetles)
353 words·2 mins
marketing copywriting